On February 1, Lizzo unveiled its new campaign for Khloe Kardashian's clothing brand, Good American. Beside a picture of her, Khloe and two other women wearing black tank tops and black leggings, Lizzo wrote: "Call me Glowy Kardashian." The photo is objectively beautiful, but some fans were not happy about his association with the Kardashian family. "You let us down, you have to discern which options are worth it," wrote a disappointed fan. Another said: "I appreciate that Lizzo wants to show the girls that they are worthy of love and acceptance, but I do not think there is any. other brands / platforms with which she could do it. " But instead of ignoring the concerns of his fans, Lizzo acknowledged their validity, and even made a separate post for them to express their concerns. "Whaddup – it's your message that you've been given to put all your indignation and / or your questions on my Good American message," she wrote. "I will answer everyone here … but after that, let's go ahead because we have an industry to change and I do not need anything negative on my skin." In comments expressing concerns about toxicity and cultural appropriation associated with Kardashians, Lizzo explained how good the Good American campaign was in fact an excellent opportunity for her to promote her brand and possibly fight against negative ideas about body image. She also explained that her legend "Glowy Kardashian" was a joke and asked her fans to clear it up.
In addition to being an incredible singer and flute (if you have not already done so, look at her amazing flute here), Lizzo is still fighting against an industry that favors thin, white women. With her lyrics and videos, she gave the body's positive movement even more visibility. Hopefully his campaign with Good American will help him to take this mission even further.Teen Vogue has contacted Good American for a comment.Let us slide in your DM. Sign up for the Teen Vogue daily email.You want more Teen Vogue? Look at this: Lizzo's Halloween costume is honestly legendary